Electric motorcycle from Matter to launch on Nov 21

Following the entry of numerous new electric vehicle manufacturers in the EV scooter segment, a good chunk of new EV automakers are now entering the EV motorcycle segment as well. Recently another electric motorcycle manufacturing startup based out of Ahmedabad named Matter Motor Works has made an announcement that it will be unveiling its first electric motorbike on November 21, 2022. The brand’s first model will be the country’s first liquid-cooled electric two-wheeler to go on sale. The Matter Drive 1.0 electric battery and motor, designed by the manufacturer, will be key highlights of forthcoming the electric motorbike.

Electric motorcycle from Matter to launch on Nov 21

The company hasn’t released a tonne of information about this new bike as of yet, but from what we can tell, Matter’s upcoming e-motorcycle was developed all-inhouse, with the company having created over 100 IPs, in addition to over 35 patent applications, 15+ industrial design applications, and over 60 trademarks. At its new facilities, the corporation is creating brand-new electronics, controls, powertrains, and vehicle engineering. While its R&D centre is headquartered in Ahmedabad, Gujarat, Matter just built a new design and software centre in Pune, Maharashtra.

At their brand-new plant in Changodar, Ahmedabad, Matter will manufacture the first batch of their future electric motorcycles. A total of 60,000 units may initially be produced at this new manufacturing plant, which has a production capability that can be increased to 2,00,000 units per year. Additionally, Matter indicated that it intends to add up to 1,000 new employees over the following few years.

Additionally, the company plans to use its Experiences Hub and retailer model to penetrate the industry via an omnichannel strategy. The corporation will try to offer linked experiences to potential consumers through this channel. According to the company, the nation’s distribution network would be built out in four stages. The company also added that it intends to start operating in Tier-1 markets first before expanding.

In a recent announcement, Mohal Lalbhai, Group Founder and CEO of Matter, claimed that despite electric two-wheelers being very environmentally friendly, the market for electric motorcycles isn’t booming globally. Arun Pratap Singh, Matter’s co-founder and chief operating officer, shared the company’s vision of focusing on delivering the best customer experience rather than merely increasing conversion by optimising every touchpoint and boosting customer engagement with the new technology and the EV products and industry.

Matter introduced its new Matter Energy 1.0 battery pack for electric two-wheelers earlier in April of this year. A “Super Smart” battery management system and an integrated intelligent thermal management system are two distinctive features of the new system. According to the company, the battery pack was created with Indian usage and environmental circumstances in mind. India’s first liquid-cooled electric two-wheeler battery pack is the Integrated Intelligent Thermal Management Technology (IITMS), which employs an active liquid cooling system to guarantee the optimal performance of all pack components.

With a high power density and an IP67 rating the Matter Energy 1.0 battery is one of the most cutting-edge batteries in the nation. According to the manufacturer, the battery’s Super Smart BMS maximizes system efficiency, security, and dependability. In order to ensure the best battery performance, sensor systems have been implemented. The battery’s outside case is made of thermally conductive, lightweight aluminum. The manufacturer claims that safety, battery longevity, and pack performance have been given top priority.